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How to organize a clean-up event
There is not any one correct way to organize
a clean-up activity in an urban area, along a river bank, on a beach
or under water. Clean-up activities do not have to be as big as the
one's implemented by Mundo Azul. Projects can range from a small group
doing a clean-up at their local beach to an international underwater
clean-up.
Choose a project or place you feel strongly
about; it will be easier for you to stay enthusiastic as well as to
motivate others.
It is also a good idea to choose an area
that will benefit from the attention rather than one that is already
clean and well maintained. Make your efforts worthwhile by improving
an area that demands attention.
Be realistic with your goals and what you
expect to accomplish.
Listen to the people in your area to find
out what concerns them most.
Remember that you are making a difference
by getting involved; be optimistic.
The most important rule before reading
on:
Never burn the garbage you have collected.
Burning garbage in open fires creates Dioxins
and Furans, two extremely toxic and dangerous groups
of chemical substances. Inhaling the smoke from such fires may cause
cancer and will enrich the poison in your body.
Personal clean-ups
You dont need to wait until somebody organizes
a big clean-up. Whenever you spend a day at the beach or in any other
natural area, you can collect garbage as a personal activity. You
may even involve your family and friends and make it a game or a competition.
The only things you'll need is to always carry some garbage bags and
a few pairs of rubber gloves, as well as storing them in your car
(Don't rely on that you will remember to pack them in your luggage
the day you leave home - have them in your car permanently and refill
them after each clean-up action).
Only collect as much garbage as you are
able to transport comfortably. There is no sense in collecting garbage,
filling it in plastic bags and then leaving the bags on the beach.
Don't leave the plastic bags along the
road or in another natural area. Find out where the next official
waste dump is and take it there.
Planning a bigger clean-up activity
Good planning is the key to a successful
event. Once you have decided on a project, you must build a game plan.
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First, it may be necessary
to get permission from the city, agency, or parties legally responsible
for the area. Have a date and time in mind, because it is likely
that the responsible parties will want to know when you are planning
your event, how many people you expect, and what you plan to do.
They may also be able to lend support on the day of your project,
like providing the transport of the collected garbage to the official
waste dump. Once you receive permission and have confirmed a date,
you are ready to take action.
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Deciding when to hold
your event can play a larger role in your success than you may realize.
There are many things to consider when choosing your day. Holidays
and regularly scheduled events, soccer games or other events may
keep people from committing to your project.
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Stick to your original
objective. It is very easy to get in over your head if you're not
careful. Remember, you can always plan an additional event in the
future.
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Give yourself plenty of
time to recruit people and plan the event. Two months is usually
enough time, but it could vary depending on the size of the event.
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Decide how many people
you would like to have at the event and recruit a few extra. Many
times people will have to cancel with little or no notice, and you
don't want to end up shorthanded.
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Look for the possibility
of community involvement. Many schools, conservation groups, businesses,
and other organizations will gladly volunteer.
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Arrange your volunteers
into groups to help you with the project. Your main responsibility
is to manage the project. Distribute tasks to volunteers to lessen
the load on yourself.
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Volunteers can help you
with phone calls, recruiting sponsors, gathering material, safety
and crowd control, recording data, or anything else that calls for
attention.
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Arrange to have trash
removed. You can usually get this done by local agencies without
a fee. Consider separating the recyclable materials as well.
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Truck from Pucusanas Municipality takes over
trash transport during Mundo Azuls clean-up activities (©
Stefan Austermühle / Mundo Azul)
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Have plenty of drinking
water available and recommend that everyone bring something to eat.
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Arrange to have designated
parking areas for participants and suggest car pooling.
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Check with local authorities
for free parking areas; as they may be able to designate a parking
area for the event.
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Post signs to help direct
people to the event.
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Depending on the size
of your event, you may want to designate someone to act as a car
pool / contact person, matching people for car pools.
Supplies and Sponsors
Many factors come into play when attempting
to attain funding. The size, location, and purpose of your event will
affect the decisions of potential financial supporters. Make a list
of everything you will need to make the event a success.
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Include trash bags,
forms (see Forms section), writing instruments, flyers (or other
forms of advertisement), signs, prizes, refreshments, food, fees,
and any other items needed for the event.
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When the list is
complete, approach potential contributors based on the benefits
they will gain from being a sponsor. For example, if you are looking
for refreshments, the local bottled water company may be willing
to donate water and cups for some advertisement. Companies may be
more willing to help if there is some sort of advertisement or recognition
for them. In addition, show how businesses can benefit from their
involvement in environmental projects.
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When you approach
businesses for support, be sure to make them aware that you are
doing this voluntarily and it is nonprofit. Give them plenty of
time to meet your needs and give them recognition whenever possible
(e.g., newspapers, television, radio, flyers, etc.).
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Another approach
is to create a cooperation program with a local business. By joining
forces, you not only have the financial support of the business,
but you have gained the opportunity to create a larger project.
The company may have employees who will volunteer, which may help
reduce your recruiting efforts.
Safety should be of prime
importance no matter what the size of your event. Being prepared is
the best way to assure a safe and successful event. Listed below are
some considerations:
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Evaluate the site prior
to the event
If you are cleaning a land site, walk the area to make sure there
are no hazardous materials present. Check to see if there are areas
that need to be marked off.
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Keep people in groups
By keeping people in teams, it is more likely that a potential danger
will be spotted and avoided before a problem occurs. Create groups
or teams to work together.
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Review the program
with everyone
Go over the agenda so all participants are aware of the time schedule.
Review all forms and how to fill them out correctly. Be sure to
have everyone check in and out with the responsible overseeing person.
Some people will have to leave earlier than the rest of the group
and they should know who to contact before they leave. Review where
the trash is to be placed after it has been collected. Warn people
of potential hazards such as metal containers or any other unmarked
container, holes, cliffs, unstable ground, muddy areas, tide changes
and weather conditions. Most important, review your purpose for
being there. Keep in mind that only the trash and man-made debris
are to be removed.
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Appoint a safety
coordinator
It is a good idea to have a safety coordinator who has medical,
first aid/C.P.R. training and supervisory training. You do not need
to limit yourself to one coordinator. You may choose to have one
leader per group, as well as one lead person for the event. The
event leader may be responsible for making people aware of potential
hazards, having emergency information and phone numbers available.
It may be appropriate to have medical supplies readily available.
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Information hand-out for participants
in 2003 Pucusana underwater clean-up (© Stefan Austermühle
/ Mundo Azul)
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Mundo Azuls
President, Nina Pardo, filling out certificats for participating
fishermen in 2003 underwater clean-up in Pucusana (©
Stefan Austermühle / Mundo Azul)
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Promoting
and Advertising
Effective advertising can turn your event into a major success and
benefit you when you plan your next project. When you promote your
event, create a theme or come up with a catchy title. By including
the media in what you are doing and why you are doing it, you are
likely to get news coverage, which will help when you ask for support
in the future.
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Contact your local
radio, television and cable companies. Many will air public service
announcements at no charge.
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Many newspapers
will not only advertise non-profit events at no charge, but may
consider doing a story on the event.
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A good way to gain
media coverage is to invite a local celebrity or government official
to participate in your event (e.g., a local radio personality; representatives
from large corporations; leaders of local nonprofit organizations;
your mayor, congressperson, or political representative).
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Be sure to notify
the media if you get a commitment from a public figurehead. Use
the sample press release to assist you.
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Be sure to submit
your press release early enough to meet publication deadlines.
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Assemble a mailing
list using all of your contacts.
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To give participants
an even greater incentive to participate, plan a raffle or prize
giveaway for the best trash found.
Have all of your supplies
accounted for a week before the event. Below is a checklist of items
to help you prepare:
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Trash bags (have two different
colors available if you are separating recycleables).
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Writing instruments (pencils
are preferable because they can be used underwater).
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List of emergency contacts
and phone numbers.
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Emergency supplies.
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Two-way radios for contact
with group leaders at the site.
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Cellular phone, if available,
for emergency use; if cellular phone is not available, make note
of the nearest pay phone.
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First aid kit (includes
oxygen if conducting an underwater event).
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Rubber gloves for volunteers
(gardening gloves work well for underwater debris).
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Drinking water or other
refreshments.
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Surface support stations.
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Banners, signs, and incentives.
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A checklist for your team
leaders to work from.
You may suggest to your volunteers that
they bring the following items:
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Warm clothing, if
applicable.
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Sun block and a
hat, if applicable.
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Lunch or snacks.
Your goal is to leave
the area cleaner than it was when you arrived. Make sure not to leave
anything behind except your footprints.
Only remove what does not belong in the area. Leave natural materials
behind.
Plan your event far in advance. The more time you allow yourself, the
less rushed you will find yourself on the day of the event.
Document your findings and keep your records of contact numbers for
future events.
Have fun with your project; make it as enjoyable as possible for everyone
including yourself.
Arrange to have the trash and recyclables picked up at the event site.
Locate the restrooms. If there are no restrooms, make arrangements for
portable toilets to be delivered by a sponsor
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